Day by Day the race for Pongal is getting intensified with producers planning to cash on the festive season. Already Pawan Kalyan and Venkatesh multi starrer Gopala Gopala is in the race along with NTR Movie.
Now all of a sudden prestigious project I is also gearing up for a release for Sankranthi. This is worrying the distributors as being a big budgeted project it will surely create an impact at the box office which will affect the collections of Telugu movies.
Already I release is confirmed for Pongal in Tamil and makers are planning to release in Telugu and Hindi, on the same date as of Telugu. Makers have started promotions that I Telugu version will be released for Pongal. Several distributors are complaining that only there are two main festivals for movies and during this time, we shouldn’t allow dubbing releases. Lets wait and watch whether I will back out of the race or will strike for Pongal.